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Western Digital Purple Pro 3.5" 12 TB Serial ATA III

Western Digital WD121PURP Purple Pro 3.5" 12 TB Serial ATA

Quick Code: Q414304Part Code: WD121PURPWestern Digital
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Western Digital Purple Pro 3.5" 12 TB Serial ATA III

Western Digital WD121PURP Purple Pro 3.5" 12 TB Serial ATA
Quick Code: Q414304Part Code: WD121PURP
  • Engineered with advanced capabilities needed for high-end smart video solutions
  • Supports up to 550 TB/yr workload rate2

Western Digital Purple Pro 3.5" 12 TB Serial ATA III

Western Digital WD121PURP Purple Pro 3.5" 12 TB Serial ATA
Quick Code: Q414304Part Code: WD121PURP
Quick Code: Q414304Part Code: WD121PURPWestern Digital
Quick Code: Q414304
In Stock

Order now to avoid disappointment
Same day despatch when ordered
before 4pm Mon - Fri
Consumers may return unwanted items within 14 days of delivery.
Faulty items can be returned within 30 days of delivery.

Returns can be processed online or you can contact our customer service team. For more information see our returns section
RRP £816.00 SAVE 66%
£234.16 ex. VAT
£280.99

FREE
Delivery


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Trustpilot Rating 5 out of 5

Overview


Advanced Storage for Smart Video Solutions

WD Purpleâ„¢ Pro drives are designed for advanced AI-enabled recorders, video analytics servers and deep learning solutions requiring additional capacity, performance and workload capability.

Storage for advanced smart video solutions
WD Purpleâ„¢ Pro drives are designed for new generations of high-end AI-enabled recorders, video analytics appliances, deep-learning servers and cloud solutions that can benefit from high-capacity storage with high performance and additional workload capability. WD Purple Pro drives feature AllFrameâ„¢ AI technology, which helps reduce frame loss, improve overall video playback, and not only enables recording of multiple streams per camera but also supports up to 32 AI streams per drive for deep learning analytics within the system. WD Purple Pro drives also feature enterprise-class performance, data integrity and drive reliability, especially in larger-scale systems and enclosures where operational vibration is present.

Empower your smart video solution.
Western Digital is a worldwide leader in the hard drive industry. With WD Purpleâ„¢ Pro smart video storage, you have a drive engineered for high performance, durability and workload capability for advanced always-on AI-enabled smart video recorders, appliances, and servers. Efficiently and effectively extract value and insights from streamed and stored video, and help deliver a smarter world with advanced WD Purple Pro smart video storage.

Western Digital's exclusive AllFrameâ„¢ AI technology
All WD Purpleâ„¢ Pro drives are equipped with AllFrame AI technology, which not only improves ATA streaming to help reduce frame loss and improve overall video playback, but supports up to 32 AI streams for Deep Learning analytics within the system.

Multiple cameras, multiple streams
Modern recorders now support multiple video streams per camera. WD Purpleâ„¢ Pro drives are optimized to support up to 64 HD single-stream cameras4, and can also support many of the latest smart cameras that transmit multiple streams. With this flexibility, you can upgrade or scale your security or smart video solution in the future.

Advanced workload capability for advanced systems
WD Purpleâ„¢ Pro drives feature a workload rating up to 550TB/year2 to support the heavy video data capture and analysis found in advanced AI-enabled recorders, video analytics appliances, deep learning analytics servers and cloud-based storage. The combination of streaming optimizations and enhanced durability and reliability make WD Purple Pro smart video storage ideal for all analytics servers, whether processing video streamed directly from cameras or large-scale captured video data sets.

Designed for reliable operation in advanced high-performance smart video solutions
With an MTBF of up to 2.5 million hours3 (12TB, 14TB, and 18TB1), WD Purpleâ„¢ Pro drives are engineered for advanced smart video solutions that operate 24/7. With tarnish-resistant components and full multi-bay support, WD Purple Pro drives deliver reliable operation in large scale surveillance systems even in harsh environments.

Field-proven high capacity
Now on its 6th generation, field-proven HelioSealâ„¢ technology delivers trusted high-capacity WD Purpleâ„¢ Pro hard drives (12TB, 14TB and 18TB1) for the massive storage needs of AI-driven smart video and deep learning analytics.

Proactive storage management with WDDA
Western Digital® Device Analytics™ (WDDA) provides a wealth of storage device parametric operational and diagnostic data to compatible systems; algorithms interpret the data and direct the system to alert system administrators of specific recommended actions to address potential issues. WDDA is intended to empower OEMs, system integrators, and IT professionals to better monitor and proactively manage supported storage devices to maintain optimal operation.




At-a-glance


  • Designed with tarnish-resistant components for harsh environments, and with additional robustness for multi-bay enclosures

  • Engineered with advanced capabilities needed for high-end smart video solutions

  • High performance, reliability and workload capability for advanced AI-enabled recorders, video analytics appliances, deep-learning servers and cloud-based storage, including RAID and JBOD configurations

  • Supports up to 550 TB/yr workload rate2




Reasons to buy

  • Designed with tarnish-resistant components for harsh environments, and with additional robustness for multi-bay enclosures
  • Engineered with advanced capabilities needed for high-end smart video solutions
  • High performance, reliability and workload capability for advanced AI-enabled recorders, video analytics appliances, deep-learning servers and cloud-based storage, including RAID and JBOD configurations
  • Supports up to 550 TB/yr workload rate2

Specification

Technical Description: Western Digital Purple Pro 3.5" 12 TB Serial ATA III

Features
Certification:
RoHS
Mean time between failures (MTBF):Statistical model used to indicate product/mechanism reliability; expressed in hours and percentage of duty cycle. This number (in hours) does not indicate the mean time before failure for a single unit/mechanism.
2500000 h
Noise level (idle):
20 dB
Workload rate limit:
550 TB/year
Start/stop cycles:
600000
Shock sensor:
Yes
HDD interface transfer rate:
6 Gbit/s
Storage drive buffer size:
512 MB
Component for:What this product is used as a part of (component for).
Server/workstation
Type:Characteristics of the device.
HDD
Interface:Interface ports to connect pieces of equipment. USB (Universal Serial Bus) has become the most popular wired interface to connect peripherals. USB 2.0 supports speeds up to 480 Mbit/s (USB 1: 12 Mbit/s). The interface FireWire is also known as the IEEE 1394 standard. Enhanced IDE (EIDE)is sometimes referred to as Fast ATA, Fast IDE or ATA-2.
Serial ATA III
HDD speed:
7200 RPM
HDD capacity:
12 TB
HDD size:
3.5"

Logistics data
Harmonized System (HS) code:
84717050

Operational conditions
Non-operating shock:Environmental requirements for optimal protection from impact in non-operating mode
250 G
Operating shock:Environmental requirements for optimal protection from impact in operating mode
30 G
Storage temperature (T-T):The minimum and maximum temperatures at which the product can be safely stored.
-40 - 70 °C
Operating temperature (T-T):The minimum and maximum temperatures at which the product can be safely operated.
0 - 65 °C

Packaging data
Quantity:The number of products there are.
1

Power
Power consumption (idle):
5.6 W
Power consumption (read):
6.6 W
Power consumption (write):
6.6 W
Power consumption (standby):The amount of electricity that is consumed when the product is on standby.
0.6 W

Weight & dimensions
Weight:Weight of the product without packaging (net weight). If possible, the net weight is given including standard accessories and supplies. Please note that sometimes the manufacturer leaves out the weight of accessories and/or supplies.
660 g
Depth:The distance from the front to the back of something.
147 mm
Height:The measurement of the product from head to foot or from base to top.
26.1 mm
Width:The measurement or extent of something from side to side.
101.6 mm

Fast & Reliable Delivery
  • Free Standard Delivery on orders over £100 within 5 working days.
  • Priority Delivery options: 3 working days for £4.98, or next working day for £6.99.
  • Free Next Working Day Delivery for eligible orders, achieving a 95% success rate.
  • Orders placed before 4:00 pm Mon-Fri are dispatched the same day.
  • Delivery may require someone present to accept between 8 am and 6 pm, Mon-Fri.
  • UK Only: Sorry, international delivery is not available.

Flexible & Secure Returns
  • 14-Day Returns for unwanted goods.
  • 30-Day Returns for faulty items, with extended support for issues arising post-30 days under the manufacturer's warranty.
  • Hassle -free returns online or via customer service.

Special Notes:
  • Delivery exceptions for remote areas may incur additional charges and longer delivery times.
  • Missed deliveries? No worries. Two attempts made, with an option to collect from your local depot.
  • Oversize or overweight items might need an extra charge; we'll inform you in advance.

Customer First Approach
  • We understand things don't always go as planned. Whether it's a delivery query or return, our dedicated team at MoreCoCo is here to ensure your shopping experience is smooth and satisfying. Contact us for any assistance or inquiries.

Our Promise
  • At MoreCoCo, your satisfaction is our priority. We're committed to delivering quality and reliability, making your shopping experience as convenient and trustworthy as possible.

Product details

WD121PURP Western Digital 0718037889344 B0966V6YJB

Western Digital Purple Pro 3.5" 12 TB Serial ATA III

£280.99 and In stock

SKU: WD121PURP

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